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Celebrate World School Milk Day with DairyCo

Published 11 September 09

Celebrate World School Milk Day with DairyCo

DairyCo's School Milk Project is busy contacting all of its network groups to ensure that as many schools as possible join in with this year's World School Milk Day celebrations.

On the last Wednesday in September every year, more than 30 countries celebrate World School Milk Day. Since its launch in 2000, thousands of schools have been involved in organising fun events and activities with the aim of promoting the health benefits of milk to children.

Schools can request a specially prepared World School Milk Day pack from DairyCo's School Milk Project, which contains a range of essential, curriculum linked, educational materials that cover a range of subject areas relating to dairy farming and production and the health benefits of milk and dairy as part of a balanced diet.

School Milk Project Manager, Diane Cannon, says: "Last year, The School Milk Project supported 1,128 schools with events prepared especially for this day. The team is now working hard in an effort to beat that record and make this the best year yet."

To get your own World School Milk Day pack, or to find out more, visit: www.schoolmilk.co.uk

ENDS


11 September 2009

 

For further information:

N: Emma Morris

T: 02476 478695

E: emma.morris@dairyco.org.uk

 

 

Notes for Editors:

 

DairyCo is a division of the statutory levy board, the Agriculture and Horticulture Development Board (AHDB).

 

DairyCo's current focus is on improving the profitability of dairy farming by focusing on four specific areas:

  • Provision of high quality market information to help farmers and their representatives make the most of dairy markets and opportunities.
  • Helping dairy farmers increase their profits while meeting regulatory and environmental requirements - through the provision of world class research programmes and practical on-farm tools and services
  • Helping promote the positive perception of dairy farming with the general public.
  • The development of DairyCo activities towards a self-sustaining model.

 

DairyCo is funded entirely by milk producers, via a statutory levy on all milk sold off-farm, at the rate of 0.06p per litre.  This provides an annual income of around £6.5m.

 

 

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